Shan Shan is a tea brand that focuses on organic and natural farming on the mountains of Taiwan. They wanted a rebranding that adhered to the original logo and colors. The solution was to add a new graphic system with new pack-aging applications.

Towards
Nature

Client
Shan Shan Tea
Studio
KIMU
Creative role
Rebranding / Pattern design / package design

Organic elements

The supporting graphic system is inspired by the mountain and its topographical lines.  The pattern gradient from an inorganic triangle to an organic shapes gives a sense of organic and artisinal qualities.
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